Estimated Reading Time: 4 min
Open Graph tags are crucial for optimizing how your content appears when shared on social media platforms like Facebook, LinkedIn, and Twitter. Below is a list of 20 important Open Graph tags categorized by their primary purpose:
Basic Open Graph Tags
These tags are essential for every page.
og:title
Defines the title of the page or content.
<meta property="og:title" content="Your Page Title" />
og:description
A brief description of the page’s content (up to 200 characters recommended).
<meta property="og:description" content="A short and engaging summary of your page." />
og:type
Specifies the type of object (e.g., website, article, video).
<meta property="og:type" content="website" />
og:url
The canonical URL of the page.
<meta property="og:url" content="https://example.com/page-url" />
og:image
URL of the image to display when shared.
<meta property="og:image" content="https://example.com/image.jpg" />
Advanced Media Tags
Used for media-rich content like articles and videos.
og:image:secure_url
Secure (HTTPS) URL of the image.
<meta property="og:image:secure_url" content="https://example.com/image.jpg" />
og:image:width
Width of the image in pixels.
<meta property="og:image:width" content="1200" />
og:image:height
Height of the image in pixels.
<meta property="og:image:height" content="630" />
og:video
URL of the video file.
<meta property="og:video" content="https://example.com/video.mp4" />
og:video:secure_url
Secure (HTTPS) URL of the video.
<meta property="og:video:secure_url" content="https://example.com/video.mp4" />
og:video:type
MIME type of the video.
<meta property="og:video:type" content="video/mp4" />
Article-Specific Tags
For articles, blog posts, and similar content.
article:published_time
The date and time the article was published.
<meta property="article:published_time" content="2025-01-11T12:00:00+00:00" />
article:modified_time
The date and time the article was last updated.
<meta property="article:modified_time" content="2025-01-12T08:00:00+00:00" />
article:author
Author of the article.
<meta property="article:author" content="https://example.com/author-profile" />
article:section
Primary category of the article.
<meta property="article:section" content="Technology" />
article:tag
Tags or keywords describing the article.
<meta property="article:tag" content="SEO, Open Graph, WordPress" />
Locale and Language Tags
Define the language and region of the content.
og:locale
Specifies the locale (language and region).
<meta property="og:locale" content="en_US" />
og:locale:alternate
Alternate locales available for the content.
<meta property="og:locale:alternate" content="fr_FR" />
Website Metadata Tags
Useful for the entire website, especially for branding.
og:site_name
The name of the website.
<meta property="og:site_name" content="Your Website Name" />
App Integration Tags
Primarily for mobile and social media app integration.
fb:app_id
Facebook app ID for tracking and analytics.
<meta property="fb:app_id" content="1234567890" />
Example of Comprehensive Open Graph Implementation
Here’s a full example:
<meta property="og:title" content="How to Use Open Graph Tags" />
<meta property="og:description" content="Learn the importance of Open Graph tags for SEO and social media sharing." />
<meta property="og:type" content="article" />
<meta property="og:url" content="https://example.com/open-graph-guide" />
<meta property="og:image" content="https://example.com/og-image.jpg" />
<meta property="og:image:secure_url" content="https://example.com/og-image.jpg" />
<meta property="og:image:width" content="1200" />
<meta property="og:image:height" content="630" />
<meta property="og:locale" content="en_US" />
<meta property="og:site_name" content="Example Site" />
<meta property="article:published_time" content="2025-01-11T12:00:00+00:00" />
<meta property="article:modified_time" content="2025-01-12T08:00:00+00:00" />
<meta property="article:author" content="https://example.com/author/john-doe" />
<meta property="article:section" content="Technology" />
<meta property="article:tag" content="SEO, Open Graph, WordPress" />
<meta property="fb:app_id" content="1234567890" />
This setup ensures your content is optimized for sharing and easily understood by social media platforms.
Let me know if you need assistance implementing these in your project!